Customer Experience

Designing E-commerce – What to Keep in Mind?

Security and Consumer Trust  Establishing a trustworthy rapport with consumers is essential when designing an e-commerce store. Customers need to feel confident that their personal information will be protected and that they will receive the products they ordered in a timely manner. A well-designed e-commerce site will include several features to build trust and ensure…

A Diversity of Experience in Service Design

Technology is developing at a phenomenal rate. New research methods enable us to understand our customers better and better. This leads us to improve our evaluation and analysis of products and services. The richness of experience we need to recognize in service design is truly complex and multidimensional. It is useful to look at them…

Ways in which Digital Experience Platforms Work with AI

As discussed in our previous article, “How Digital Experience Platforms Work with AI,” Artificial Intelligence has become an integral part of the DXP package, particularly for medium to large companies. The expansion of the structure and functionalities of DXPs have seen human processes simply outpaced by the exponential increase in dependencies from all areas of…

Digital Experience Platform: The Future of Customer Engagement

Digital experience platform or DXP is an emerging software innovation that helps companies embrace digital transformation with the ultimate goal of providing better customer experiences. While there are a variety of vendors for this product, they all share the same goals: digitizing business operations, delivering connected customer experiences, and gathering actionable data about customers, among…